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KOOL AID, TO DRINK THE

Specialty Definition: KOOL AID, TO DRINK THE

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Kool Aid, to drink the [from a kid's sugar-enriched drink in fruity flavors] When someone who should know better succumbs to marketing influences and actually begins to believe the propaganda being dished out by a vendor. Usually the decortication process is slow and almost unnoticeable until one day the victim emerges as a True Believer and begins spreading the faith himself. The term originates in the suicide of 914 followers of Jim Jones's People's Temple cult in Guyana in 1978. What they actually drank was cyanide-laced Flavor-Aid, a cheap knockoff rather than Kool-Aid itself. There is a FAQ (http://www.cs.ruu.nl/wais/html/na-dir/food/kool-aid-faq.html) on this topic. Source: Jargon File.

Source: compiled by the editor from various references; see credits.

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Alternative Orthography: KOOL AID, TO DRINK THE


Hexadecimal (or equivalents, 770AD-1900s) (references)

4B 4F 4F 4C      41 49 44 2C      54 4F      44 52 49 4E 4B      54 48 45

Leonardo da Vinci (1452-1519; backwards) (references)

                

Binary Code (1918-1938, probably earlier) (references)

01001011 01001111 01001111 01001100 00100000 01000001 01001001 01000100 00101100 00100000 01010100 01001111 00100000 01000100 01010010 01001001 01001110 01001011 00100000 01010100 01001000 01000101

HTML Code (1990) (references)

&#75 &#79 &#79 &#76 &#32 &#65 &#73 &#68 &#44 &#32 &#84 &#79 &#32 &#68 &#82 &#73 &#78 &#75 &#32 &#84 &#72 &#69

ISO 10646 (1991-1993) (references)

004B 004F 004F 004C      0041 0049 0044 002C      0054 004F      0044 0052 0049 004E 004B      0054 0048 0045

Encryption (beginner's substitution cypher): (references)

4549494623543381425449238524348452544239

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INDEX

1. Orthography
2. Bibliography


  

Copyright © Philip M. Parker, INSEAD. Terms of Use.